June 30, 2022

Setting up for online shopping success post-Covid

Through the lockdowns introduced on by the scourge that’s the Covid-19 pandemic, South Africa’s people and companies had been compelled to regulate.

With South Africans now not being allowed to go to their favorite shops, companies needed to discover a approach to keep afloat, and so a digital revolution passed off.

Companies improved their eCommerce capabilities and choices, giving themselves the chance to outlive the unprecedented retail nightmare by giving their clients the flexibility to purchase items online.

Now, as South Africa settles again right into a normalcy nearer to 2018 than anybody thought we’d ever see once more, companies want to verify they heed the teachings learnt in the course of the pandemic.

The best way individuals transact has modified. Companies can’t return to precisely what they had been doing earlier than the pandemic, even with foot visitors in conventional brick-and-mortar shops again to pre-Covid ranges.

The client expertise has modified

Whereas online shopping is on no account new, the lockdowns invigorated the general public to make extra use of the service – it was the simplest approach to keep protected whereas nonetheless with the ability to store.

However, with clients changing into extra comfy with shopping online, expectations of what makes a for a great shopping expertise have modified.

One of many key drivers of online shopping in an virtually post-Covid world is comfort.

We’ve had our eyes opened to only how straightforward it’s to buy online. The problem for companies now could be to proceed with and enhance on that stage of comfort to provide their clients causes to maintain selecting them.

One thing that Ozow, certainly one of South Africa’s main cost suppliers, has discovered to be a driver of improved buyer experiences is refunds.

The extra environment friendly and painless the refunds expertise is for a buyer, the extra seemingly they’re to stay loyal to the model.

In actual fact, 30% of all online purchases are returned – they’re a vital a part of the client expertise.

Ozow has realised this, and developed a refunds providing to provide companies the flexibility to offer seamless refunds to their clients.

With only a few clicks, Ozow permits all of their retailers who’ve built-in the refunds product to pay their clients again seamlessly.

To study extra about this, click on right here to go to Ozow’s refunds web page.

It’s also possible to obtain their white paper on how essential an efficient refund course of is for buyer loyalty.

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